Privacy Policy

Introduction

Belle Moi (“we”, “our”, “us”) is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, store, and protect your information when you access or purchase from our website, mobile applications, or related services (collectively, the “Platform”).

Information We Collect

We may collect the following categories of information:

1.1 Personal Information

• Full name
• Email address
• Phone number
• Billing and shipping address
• Account login credentials

1.2 Transaction Information

• Order details
• Payment method (processed via secure third-party gateways; we do not store card details)

1.3 Technical & Usage Information

• IP address
• Browser type and device information
• Pages visited, time spent, and interactions

1.4 Sensitive Personal Data (India – if applicable)

Collected only with consent and limited to what is strictly necessary.

Purpose of Data Collection

We use your data to:

• Process and deliver orders
• Provide customer support
• Improve products, services, and user experience
• Comply with legal and regulatory obligations
• Send transactional and promotional communications (with consent)

Legal Basis for Processing (GDPR-aligned)

• Performance of a contract
• Consent
• Legal obligation
• Legitimate business interests

Data Sharing & Disclosure

We may share data with:

• Payment gateways
• Logistics and shipping partners
• IT, analytics, and marketing service providers
• Government or regulatory authorities when required by law

We do not sell personal data.

International Data Transfers

Your data may be transferred and processed outside your country of residence. We ensure appropriate safeguards consistent with applicable data protection laws.

Data Retention

We retain personal data only as long as necessary for the purposes stated or as required by law.

Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information.

User Rights

Depending on your jurisdiction, you may have the right to:

• Access, correct, or delete your data
• Withdraw consent
• Object to processing
• Request data portability

Requests may be sent to privacy@bellemoi.com.

Children’s Privacy

Belle Moi does not knowingly collect data from individuals under 18 years of age.

Policy Updates

We may update this Privacy Policy periodically. Continued use of the Platform constitutes acceptance of the revised policy.